Intellexer for Advertising platforms

• Automatic filling of fields
• Automatic Categorization
• Check for uniqueness

Our tools help to partially automate the process of registration and validation for both Traffic sellers and Advertisers.

Benefits:

• Simplification and acceleration of registration process
• Automatic categorization of users
• Preliminary data check for uniqueness and objectivity

1.1 Registration process - Automatic filling of fields

Intellexer tools can be used to automatically fill in the fields of the registration form.

Intellexer forms the description of fields:

• Keywords
• Subject
• Description
• Etc.

Sample

All you need is to indicate web site URL, and everything else will be done automatically. Intellexer tools analyze website content and form the description for every field of registration form.

The results of Summarizer work are:

• Summary of the defined length and theme (24 Summary types are supported)
• Concepts list and concept tree
• Named entities list, events and relations
• Subject

Note:

All the data received is impartial (based on web site analysis) and prevents Traffic sellers from manipulating results to register their website in an improper form.

Used Intellexer tools:

Summarizer and Multi-document summarizer

1.2 Registration process – Web sites Automatic Categorization

Every new Web site will be automatically placed to one of the predefined categories due to this function.

The simplicity and originality of categorization module lies in its opportunity to find similar objects. To configure categorization, catalogue administrator has to create several categories (to form the structure of catalogue) and indicate several websites for each category as an example (etalon).

The filtration of unwanted (odd) websites is performed in the same way. It is enough to set several similar sites as an example, and after that the process of categorization becomes automatic.

1.3 Registration process – Check for uniqueness

Many web masters try to make money by dishonest means, for example, they create copies of popular websites or copy and place stolen content illegally.

Before adding website to catalogue, you may check it for uniqueness by comparing it with other sites.

Intellexer Comparator enables users to compare not only separate web pages, but the entire websites as well.

Using the power of different Intellexer tools, we offer some unique tools, which help Advertisers in Add campaign management.

• Search for competitors' websites. Comparator helps to find your competitors, advertising their websites online. Settings and templates used by the competitors will be offered to new advertisers.
• Find similar sites for advertisement placement. Using Comparator Advertiser, it is possible to find sites of Traffic sellers catalogue, which are more similar in content to the advertised site.
• Find related sites. Innovative semantic tool "Related facts" allows users to find information, indirectly related to the subject of search. As a result, users get a list of websites, indirectly related to the advertised site. Related facts embody an original, unusual way of potential traffic sources selection.

Related facts sample:

• Search subject: Postcards.
• Related terms: Delivery service, Custom made, Original messages...